
Marie Antoinette evokes a feeling of decadence and danger in the public consciousness. This branding for the museum exhibit about her life evokes both. The rich brown and icing blue references the indulgence of dessert, while the pops of cherry red serve as a reminder of danger.

The typography contrasts a bold, easy to read, san-serif with a flowing script. Marie herself is placed in darkness and seems to emit her own light. The cupcake is a reference to the famous saying erroneously attributed to her. It also hides her face as her true personality has been hidden by history, and hints at how her life ends.